Auto-ID Labs ETH/HSG Prof. Dr. Elgar FleischDr. Alexander Ilic, Ass. Prof. Whereas the global Auto-ID Labs Network with its Labs at MIT, ETH/HSG, Keio, Cambridge, Fudan, ICU (Korea), and Adelaide, is co-chaired by Prof. Sanjay Sarma, MIT, and Prof. Elgar Fleisch, ETH/HSG, the ETH/HSG Auto-ID Lab is currently run by its Assistant Director Ass. Prof. Alexander Ilic. The St. Gallen / Zürich Auto-ID Labs research interests are centered on the Internet of Things in the retail industry, with a special focus on Radio-Frequency Identification (RFID) applications for the end-consumer, mobile phone applications, the extension of the Electronic Product Code (EPC) Architecture Framework for sensing capabilities, and technical approaches to combat counterfeiting. For more information please see www.autoidlabs.ch and www.autoidlabs.org.