Commercial Excellence in the Aftermarket Business of Industrial Companies

The Production Management Chair at the Institute of Technology Management (ITEM-HSG), headed by Prof. Dr. Thomas Friedli, is looking for a Master's thesis student with immediate effect.

Master Thesis Student (m/f/d)

Commercial Excellence in the Aftermarket Business of Industrial Companies

 

Introduction to the research area

The Institute for Technology Management conducts international research projects in close cooperation with leading industrial companies. As part of your thesis, you will support our Competence Center Services by conducting research on industrial companies in the field of service excellence.

 

Introduction to the thesis topic

The aftermarket has become a critical source of revenue and profitability for industrial companies. Managing service, spare parts and value-added solutions effectively, beyond the initial sale of machinery or equipment, is key to retaining customers, generating recurring revenue and achieving long-term business growth. However, achieving commercial excellence in the aftermarket is challenging, as this requires balancing operational efficiency with customer-centric service delivery and coordinating efforts across sales, marketing and service functions.

We are looking for ambitious Master's students who are willing to conduct research in the field of commercial excellence in the aftermarket business. Potential topics include, but are not limited to:

  • Solution and value selling

  • Pricing and margin management

  • Customer segmentation and account management

  • Sales KPIs and performance

  • Offer and contract structuring

  • Sales enablement and training

 

We offer:

  • Investigation of a core research topic with practical relevance

  • Structured guidance and support throughout the research

  • Access to relevant industry partners and data

  • Interaction with senior management and stakeholders

 

What we expect from you: 

  • Student in economics, management, (business) psychology, (industrial) engineering, computer science or a similar field

  • Interest in issues related to production management, the service sector and/or sales

  • A result-oriented and structured work ethic, with an interest in new topics

  • Ideally, you will have initial experience in a business environment through internships or part-time jobs

 

Are you interested?

Please reach out to us via email.

Contact

Moritz Häussler

Research Associate

24-0-203
ITEM-HSG
Dufourstrasse 40a
9000 St. Gallen
north